How To Choose Matchless Coffee Packaging For Your Coffee Business

Coffee is undoubtedly a popular beverage brewed with roasted coffee beans and boiling water cherished by millions. It loses its quality and freshness over time if not properly stored.
No matter what type of coffee flavor and coffee brand you like. Without choosing the right coffee packaging, your coffee may not remain in its fresh condition for a longer time and go stale.
In this blog, we will discuss coffee packaging and its types and why it is essential to maintain its freshness. We will discover some examples of top coffee brands producing coffee and presenting roasted coffee in coffee bags. Here Ya!
Why You Need Coffee Packaging
Coffee is a favorite of many people including Americans. Over 2.28 billion coffee cups are being consumed every day. The reason behind this massive coffee consumption is its taste, flavor, and aroma which makes people so excited to enjoy it, especially in cold weather.
Choosing the right coffee packaging for your coffee brand is crucial as many coffee connoisseurs are around to check coffee quality, flavor, and freshness.
Many environmental forces such as sunlight, oxygen, and moisture are found. A brand needs to pack its roasted coffee beans in coffee packaging in bags or cartons.
Any coffee brand wants its customers to enjoy a happy coffee experience and also does not want to lose their reputation among coffee lovers.
To serve coffee fans better, a coffee brand ensures that coffee bean packaging made from premium quality material is perfect to maintain the freshness of high-quality coffee beans.
Different Types Of Coffee Packaging For Coffee Brands
Exploring coffee packaging takes us to a new world where we find a wide range of coffee bean packaging to pack flavorful coffee. Here are some types of coffee packaging that can help a coffee brand shine.
Flat Bottom Bags
A popular type of packaging for coffee, the flat bottom bags contain a flat bottom which allows it to stand upright by itself on shelves. It offers stability and convenience for customers. These flat bottom bags also known as side-fold pouches feature a simple and sealed top that can be pulled open by consumers.
Typically these flat bottom bags are made from materials like paper or foil providing excellent barrier properties to maintain the freshness of coffee. In addition, they allow to accommodate both whole beans and ground beans.
They can be customized with vivid graphics and powerful branding. Combining functionality with an attractive presentation made these bags ideal for coffee products.
Doypacks/Stand-Up Pouches
Doypacks or stan-up pouches designed with the perspective of convenience and aesthetic appeal are perfect for packaging option coffee. They contain flat-topped and oval-bottomed packages sealed on both sides creating flat front and back panels.
Featuring a gusseted bottom and resealable zippers, these pouches stand up on retail shelves and extend the shelf life of coffee after opening. These pouches made from materials like foil or plastic protect coffee from moisture and oxygen which helps to preserve coffee beans’ freshness.
Gusseted Bags
Gusseted bags are an excellent choice for coffee packaging. They feature expandable sides to hold a large quantity of coffee while maintaining a compact shape.
From back and front to bottom and gusset side, these bags are printable. The versatile design of these bags allows them to stand upright for easy display and storage.
The gusset on these bags provides additional room for coffee beans to move around. In addition, it preserves the flavor, quality, and freshness of coffee for a long time.
Pillow Bags/Flat Pouches
These flat pouches coming in simple and rectangular shapes are the most cost-efficient packaging solutions for coffee.
They lay flat and sealed on two sides top and bottom which makes them easy to stack and store. This is the reason, they are a popular choice, especially in food service for offices or restaurants.
A brand can use these pillow boxes with effective branding and captivating graphics for retail and bulk coffee packaging to serve coffee addicts.
Things To Consider When Choosing The Right Coffee Packaging For Your Brand
Choosing captivating designs for coffee packaging is just one part. There are several considerable things that can set your coffee brand apart from others. Here are those things.
Degassing Valves
Roasted coffee beans naturally release carbon dioxide even if the pack stays in one place which can spoil the quality of coffee. To counter this concern, degassing valves protect carbon dioxide and prevent oxygen from entering.
Gas Flushing
Gas is the terrible enemy of fresh coffee beans. Flushing the coffee packaging bags with an inert gas can help replace gas from the package. It makes the package oxygen-free which ultimately preserves the freshness of the coffee.
Top Seals
To reseal coffee bags, there are different ways. You can choose a seal like a tap which is a little tricky to open and close the coffee package.
In terms of cost-effectiveness and flexible strips, you can go with a simple seal as a tin-tie. This seal can be bent around the bag to keep the top tab sealed after opening the bag.
If a brand looking for a more reliable seal and closure, they can pick zipper tape. Although, it is an expensive seal but offers a better seal.
Sustainability
To target eco-conscious customers, a coffee brand must choose sustainable packaging for coffee made from biodegradable materials to reduce waste and contribute to saving the planet.
Labeling
Before buying any type of coffee. coffee aficionado reads to get information about the coffee like from which source it is made and the expected taste of the coffee when ready.
For this, a brand needs to apply coffee labels on the package to educate consumers by providing them with essential information. This can attract more customers and can play a key role in marketing coffee products and your brand exposure.
Outclass Coffee Packaging Examples
Now, let’s get a clear picture of coffee packaging. Here are some of the top coffee brands using coffee bags to present a variety of coffee products in the market.
Stumptown Coffee Roasters
A renowned coffee brand committed to offering rich and high-quality coffee. Combining innovative brewing techniques while supporting sustainable practices they aim to serve coffee fans with top-quality coffee products.
Blue Bottle Coffee
A brand known for offering fresh and quality coffee. They are popular in sourcing the best coffee beans and express the whole roasting process designed to bring the best coffee beans in their unique flavors.
Starbucks
A globally known coffee brand popular for its variety of coffee drinks. With a commitment to quality and sustainability, they offer coffee from classic espresso to seasonal specialties.
Bottom Line
Coffee lovers smell coffee flavors and perceive its packaging before making a purchase. Making the right selection in coffee packaging preserves the quality and freshness of coffee beans while communicating the brand’s value which ultimately influences customers to make a final buying decision.
Be the first to invest in the right coffee packaging for customer satisfaction and loyalty to drive more sales.
If you need packaging for your coffee brand or coffee shop from paper cup coffee cups and to-go coffee cups to coffee sleeves to double wall coffee cups, you will not find a better option than a reliable packaging manufacturer Custom Product Packaging where a professional team of packaging experts is available for your guidance.
You can request an instant quote by emailing us at orders@customproductpackaging.com. Our Custom Support is available 24/7 to serve you with excellence. Why wait? Reach out to us today!